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The 2018 F-Series Super Duty Limited is Ford's first $100,000 pickup

WhatExit?

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It sounds like a Platinum with more and nicer leather inside.

According to the information, more than 50 percent of retail Super Duty sales are high-end models like the King Ranch and Platinum so there will be a market for it.
 

LargeOrangeFont

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I'm with this guy ^^

Pronstar, you are in this business, is this just a ploy to push people towards leasing over time?
 

Taboma

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They should have included the new Raptors after the dealer markups --- I've seen several over $ 100K :eek
 

Waterjunky

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And when you think about how few miles a year we really need the large trucks (some exclusions apply like work trucks), this gets even more rediucles. This is why my last 3 vehicles have been used. let someone else take that initial hit and then pick them up for 1/2 or less in 2-3 year when that person is "making the smart move and dumping the vehicle while its still worth something". That line of thinking has always been entertaining to me. I can technically afford to drive almost anything I want, however I am not willing to spend like that. I guess I am just a cheapskate........... I can live with that. Besides, if there were not those people I would have a harder time buying vehicles. The family daily drivers are very nice and are both current generation vehicles so I am not saying we should all be driving a 1985 Honda accord's either.

Given the 5,000 miles a year I average on my truck, I cannot justify new truck payments. I am driving a very nice, low mileage 1997 F350.
 

crzy2bealive

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And when you think about how few miles a year we really need the large trucks (some exclusions apply like work trucks), this gets even more rediucles. This is why my last 3 vehicles have been used. let someone else take that initial hit and then pick them up for 1/2 or less in 2-3 year when that person is "making the smart move and dumping the vehicle while its still worth something". That line of thinking has always been entertaining to me. I can technically afford to drive almost anything I want, however I am not willing to spend like that. I guess I am just a cheapskate........... I can live with that. Besides, if there were not those people I would have a harder time buying vehicles. The family daily drivers are very nice and are both current generation vehicles so I am not saying we should all be driving a 1985 Honda accord's either.

Given the 5,000 miles a year I average on my truck, I cannot justify new truck payments. I am driving a very nice, low mileage 1997 F350.
Yup bought a used dually with 20k miles. Truck originally was 75k got it for 55k
 

Bigbore500r

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$100,000 trucks
$600,000 1400 sqft houses
$200,000 fun decks

The 10 year cycle is here - 2007 - 2017
Hang on to you ASSets......it's coming ! ! ! ! ! :eek

Los Angeles housing market - My house in particular

debtpic2.jpg

Then look at this....consumer debt (credit cards)

Debtpic.jpg

HO - LEE - FUK

Everyone is charging it up, im over here paying everything down and preparing.....
 

Runs2rch

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10 year vehicle loans will become standard.
 

pronstar

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I'm with this guy ^^

Pronstar, you are in this business, is this just a ploy to push people towards leasing over time?

For trucks, it's supply and demand. They can't build enough trucks to satisfy demand.


The demand curve is so strong, they'll keep raising prices until things level-out.

Keep in mind the games that are played with MSRP. Discounts can become steeper to keep units moving...but the opposite doesn't work - the public generally won't tolerate it if you try to sell above MSRP.

So it's in an MFR's best interest to move pricing up, then provide a "killer deal" $20k discount.

And also keep in kind that the vast majority of "Big 3" global profits are derived from US light-truck sales.

These low-tech body-on-frame vehicles are dirt cheap to develop and produce.
 

Done-it-again

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Your monthly is still going to be the same . They will just start offering 96 month terms, as most terms are 72 months now.

Just crazy.
 

69 1/2

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I buy a new half ton every other year, always loaded LTZ-Z71 and 6.2 motor. Trade at the end of the second quarter and on the last day of the month and usually get it done for $10k-$12k depending on miles which are usually 55k-70k. If I can drive those miles in a new truck for $500/mo I'll keep buying brand new.

I live in a different world here in the mid-west. Home equity loans are for home improvements and not vehicles and toys. Did CA/AZ learn their lesson in '07/'08 or are they taking out home equity loans for toys and cars again?
 

River Lynchmob

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I buy a new half ton every other year, always loaded LTZ-Z71 and 6.2 motor. Trade at the end of the second quarter and on the last day of the month and usually get it done for $10k-$12k depending on miles which are usually 55k-70k. If I can drive those miles in a new truck for $500/mo I'll keep buying brand new.

I live in a different world here in the mid-west. Home equity loans are for home improvements and not vehicles and toys. Did CA/AZ learn their lesson in '07/'08 or are they taking out home equity loans for toys and cars again?

The way things are looking now...I'd say no.
 

sirbob

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Seriously - this is hardly the "first truck over 100k"

I see a shit ton of trucks selling for more than that every day I'm looking on eBay at trucks for sale. I'm speaking of brand new shiny trucks from dealerships across the country.
 

LargeOrangeFont

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For trucks, it's supply and demand. They can't build enough trucks to satisfy demand.


The demand curve is so strong, they'll keep raising prices until things level-out.

Keep in mind the games that are played with MSRP. Discounts can become steeper to keep units moving...but the opposite doesn't work - the public generally won't tolerate it if you try to sell above MSRP.

So it's in an MFR's best interest to move pricing up, then provide a "killer deal" $20k discount.

And also keep in kind that the vast majority of "Big 3" global profits are derived from US light-truck sales.

These low-tech body-on-frame vehicles are dirt cheap to develop and produce.

Agreed completely. I think someone is more apt to buy an $80K truck and a $20K discount, than a $60K at a $5k discount... The hard costs between those 2 trucks is probably less than $1000, and the MFG got another $4K out of you in profits.
 

Runs2rch

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I buy a new half ton every other year, always loaded LTZ-Z71 and 6.2 motor. Trade at the end of the second quarter and on the last day of the month and usually get it done for $10k-$12k depending on miles which are usually 55k-70k. If I can drive those miles in a new truck for $500/mo I'll keep buying brand new.

I live in a different world here in the mid-west. Home equity loans are for home improvements and not vehicles and toys. Did CA/AZ learn their lesson in '07/'08 or are they taking out home equity loans for toys and cars again?

I'm lost hahaha. So you are only losing 10-12k each time. Money down etc?
 

WhatExit?

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That $100,000 pickup starts life as a $35,000 (pick a number) base model Crew Cab 4x4. The profit margin on them is keeping Ford and GM going...
 

Runs2rch

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Dont you know your should only be focused on the monthly payment?? :D

I sold cars briefly, but worked at Gas.

So many unknowing people. What are you comfortable payment wise? Always the main question. So many variables that people don't pay any attention to.
 

mesquito_creek

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I will be very application specific in terms of matching capability to towing when I buy my next truck. A current 1/2 ton has 3000lbs more towing capacity than my current 3/4 ton. Since a new 1/2 ton tows 13K+ I can't imagine buying an f350 to tow my 5000 lbs boat. I know its not cool to tow without 2 or 3 times the manufacture rated towing in excess, but I am not cool or have ever been cool.

Since the new diesel 250/350 trucks are going to be north of 70-80K out the door, it also helps me with my decision to be a 5th wheeler or a motorhomer. I always leaned truck and trailer, but the numbers start to look more like a Mohomer at these prices.
 

69 1/2

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I sold cars briefly, but worked at Gas.

So many unknowing people. What are you comfortable payment wise? Always the main question. So many variables that people don't pay any attention to.

What are you comfortable with payment wise? "..........................

Up to? .....................

But no more than? ..................

😳🙄😄

I too spent WAY too many years in the car business. ☹️
 

Runs2rch

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What are you comfortable with payment wise? "..........................

Up to? .....................

But no more than? ..................



I too spent WAY too many years in the car business. ☹️

Exactly!
 

Bigbore500r

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What are you comfortable with payment wise? "..........................

Up to? .....................

But no more than? ..................



I too spent WAY too many years in the car business. ☹️


Ziegler super systems (from what I can remember)

YOU lead the client to the car YOU are going to sell them today. The client never leads you around the lot.

Nobody leaves the lot without talking to a sales manager

Nobody talks $ till they test drive a car and go to the sales office

PARK THE NEW CAR NEXT TO THE TRADE IN AFTER TEST DRIVE......more on this later

Nobody talks $ till they are in the sales office

Nobody talks $ till they run credit

Salesman doest talk $....he presents the sales managers offer

No clocks in the sales office

No calculators on the desk (doesn't work anymore with smartphones...)

Nobody leaves the sales office / abandons the process without talking to a sales manager first

Salesman is the "good guy", representing the customer. Sales manager is the one throwing out the numbers. Salesman just the relay guy, "3rd party just trying to help out"

Easier to talk about $400 than $40000 - Sell them a monthly payment.

Compare the payment to items of like amount with less value (I.E... your getting a new car for what you spend on your cell phone plan...etc)

Get as many forms, documents, and pieces of paper filled out before talking $$$ - Makes it harder to walk away, they feel invested in the process.

Get the trade in pulled around back. Another process already started....they are invested in the process already
 

spectras only

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My 2014 F-150 Lariat was 62K msrp. Got it discounted by 12K factory rebate, plus further reduced with trade-in my Navigator that the dealer offered fair price for.:thumbsup. Fast forward to 2018, F-150 is 75k msrp. They keep adding stuff like side view cameras and panorama roofs most people won't benefit from, unless they haul large family in the back.:rolleyes Have close to 30k miles on my the truck and dealer offering a trade-in what I ended up paying when truck was new. I have no debt what so ever, all my toys paid for but I won't jump for the offer, happy with the truck as is. I think interest rates are going up sooner or later, no one can predict when. Another jacking with fuel prices will drive the nail in the coffin for people on the string. House prices in Canada [ especially here in british columbia ] are insane too. Vancouver prices are equal to New York's now, no way locals can afford buying anymore there. Foreign money laundering totally fucked up the real eastate.:rolleyes y
It's so bad now, 3/4 of average monthly income goes towards mortgages and car payments, leaving hardly anything for food, clothing and entertainment for most. It's not sustainable for long IMHO.
 

LargeOrangeFont

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I guess I still need more elaboration. Take it from the top :D

He pays cash for a truck, trades or sells old truck, the difference is $10-12k.

He is basically self funding a lease for himself. It costs him less than $500 a month for a new truck every couple years.
 

LargeOrangeFont

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Ziegler super systems (from what I can remember)

YOU lead the client to the car YOU are going to sell them today. The client never leads you around the lot.

Nobody leaves the lot without talking to a sales manager

Nobody talks $ till they test drive a car and go to the sales office

PARK THE NEW CAR NEXT TO THE TRADE IN AFTER TEST DRIVE......more on this later

Nobody talks $ till they are in the sales office

Nobody talks $ till they run credit

Salesman doest talk $....he presents the sales managers offer

No clocks in the sales office

No calculators on the desk (doesn't work anymore with smartphones...)

Nobody leaves the sales office / abandons the process without talking to a sales manager first

Salesman is the "good guy", representing the customer. Sales manager is the one throwing out the numbers. Salesman just the relay guy, "3rd party just trying to help out"

Easier to talk about $400 than $40000 - Sell them a monthly payment.

Compare the payment to items of like amount with less value (I.E... your getting a new car for what you spend on your cell phone plan...etc)

Get as many forms, documents, and pieces of paper filled out before talking $$$ - Makes it harder to walk away, they feel invested in the process.

Get the trade in pulled around back. Another process already started....they are invested in the process already

I walk in and say "I'll pay X for Y car. Go talk to your manager, I'm leaving in 5 minutes."

"But do you have a trade sir??"

"You have 5 minutes."

"Finance?"

"You have 4 minutes."

That worked well a couple times. More times than not I walk.

Worked on the boat too.
 

rvrrun

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I sold cars briefly, but worked at Gas.

So many unknowing people. What are you comfortable payment wise? Always the main question. So many variables that people don't pay any attention to.

That's always the question. They almost don't know what to do if you pay cash.
 

pronstar

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That's always the question. They almost don't know what to do if you pay cash.


Not to mention, the finance department is a huge profit center, they really don't want you to pay cash [emoji106]
 

WhatExit?

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Ziegler super systems (from what I can remember)
YOU lead the client to the car YOU are going to sell them today. The client never leads you around the lot.
Nobody leaves the lot without talking to a sales manager
Nobody talks $ till they test drive a car and go to the sales office
PARK THE NEW CAR NEXT TO THE TRADE IN AFTER TEST DRIVE......more on this later
Nobody talks $ till they are in the sales office
Nobody talks $ till they run credit
Salesman doest talk $....he presents the sales managers offer
No clocks in the sales office
No calculators on the desk (doesn't work anymore with smartphones...)
Nobody leaves the sales office / abandons the process without talking to a sales manager first
Salesman is the "good guy", representing the customer. Sales manager is the one throwing out the numbers. Salesman just the relay guy, "3rd party just trying to help out"
Easier to talk about $400 than $40000 - Sell them a monthly payment.
Compare the payment to items of like amount with less value (I.E... your getting a new car for what you spend on your cell phone plan...etc)
Get as many forms, documents, and pieces of paper filled out before talking $$$ - Makes it harder to walk away, they feel invested in the process.
Get the trade in pulled around back. Another process already started....they are invested in the process already


EXCEPT now WE (smart buyers) have:
1. TrueCar.com
2. Phone calls to the stealership's Internet salesperson
3. NO REASON TO GO TO THE DEALERSHIP except maybe to sign the papers and pick up the vehicle
 

"NOEXCUSES"

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Ziegler super systems (from what I can remember)

YOU lead the client to the car YOU are going to sell them today. The client never leads you around the lot.

Nobody leaves the lot without talking to a sales manager

Nobody talks $ till they test drive a car and go to the sales office

PARK THE NEW CAR NEXT TO THE TRADE IN AFTER TEST DRIVE......more on this later

Nobody talks $ till they are in the sales office

Nobody talks $ till they run credit

Salesman doest talk $....he presents the sales managers offer

No clocks in the sales office

No calculators on the desk (doesn't work anymore with smartphones...)

Nobody leaves the sales office / abandons the process without talking to a sales manager first

Salesman is the "good guy", representing the customer. Sales manager is the one throwing out the numbers. Salesman just the relay guy, "3rd party just trying to help out"

Easier to talk about $400 than $40000 - Sell them a monthly payment.

Compare the payment to items of like amount with less value (I.E... your getting a new car for what you spend on your cell phone plan...etc)

Get as many forms, documents, and pieces of paper filled out before talking $$$ - Makes it harder to walk away, they feel invested in the process.

Get the trade in pulled around back. Another process already started....they are invested in the process already

My process destroys all these lol
 

boatpi

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Everyone needs to remember that businesses write off their trucks for the first 5 years, then often replace. Some on accelerated depreciation. My first year write off on the 16' F-250 was 32G. So if I pay 30% taxes, I saved 10G in taxes since that lowered my adjusted income as I see it.
 

LargeOrangeFont

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EXCEPT now WE (smart buyers) have:
1. TrueCar.com
2. Phone calls to the stealership's Internet salesperson
3. NO REASON TO GO TO THE DEALERSHIP except maybe to sign the papers and pick up the vehicle

FYI - TrueCar is a scam to get you to think you are getting a deal while leaving extra money on the table. It is just like the "Costco" car price.

That said it is not a bad deal, just. It a great deal.
 

WhatExit?

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FYI - TrueCar is a scam to get you to think you are getting a deal while leaving extra money on the table. It is just like the "Costco" car price.

That said it is not a bad deal, just. It a great deal.

Seriously, you're wrong. Easiest way to get a great deal on most vehicles. No cost, do it from home and it crushes Costco, etc.
 

rrrr

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.

In 2004 I bought a 6.0L 2WD Excursion for $43K. In 2008 I bought a F-250 4WD King Ranch for $47K.

So the price of the King Ranch truck has increased more than 100% in ten years.

During this period the US government has pegged the inflation rate at just 1.44% according to the CPI, or Consumer Price Index.

.

http://www.in2013dollars.com/2008-dollars-in-2017

.

I now own a 2001 4WD V-10 Ex Limited that has 75,000 miles on it. I've driven it just 50,000 miles since purchasing it in 2009. The 6.4L diesel in the King Ranch was such a POS I sold the truck seven months after buying it.
 

rrrr

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.

Agreed completely. I think someone is more apt to buy an $80K truck and a $20K discount, than a $60K at a $5k discount... The hard costs between those 2 trucks is probably less than $1000, and the MFG got another $4K out of you in profits.

.

I read an article in an auto industry journal about this. GM intentionally raised the prices on their trucks $6K-$7K in 2012-2013 and instituted a program with large discounts and "deals". When the buyer was offered $12K-$15K off MSRP, it sounded like a helluva bargain.
 

HB2Havasu

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During this period the US government has pegged the inflation rate at just 1.44% according to the CPI, or Consumer Price Index.

This number has been manipulated by the US Govt to reduce (eliminate) the Cost of Living adjustments payed to employee pensions and social security. Just look at housing and transportation costs over the last 5 years and you know it's total BS !!!
 

Motor Boater

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People must make a fuck load more money than I think they do because I can't for the life of me figure out how people are buying 100K trucks x2, 100K boats, 6-800K houses, paying for their kids/daycare etc, second home, putting 15-20% away per month for retirements, putting another 10% for kids college, vacations. Is it the norm average joes to be making 500K a year? Because that's about how much it takes to cover all that shit.
 

the510

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100k for a truck that will be replaced by most in about 5 years..... Makes a 150k boat that most would keep for 12+ years seem like a good deal.
 
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